You Can Rent Your Wedding Gown Through New Website Borrowing Magnolia

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Remember a few years back when we caught a Good Morning America segment about the growing trend of brides renting their wedding dresses? Well at the time we we weren’t completely sold on the concept, but based on a more recent article we came across, it seems like the whole renting thing is still a viable option for newly engaged ladies.

The idea behind a bride renting her gown is that she avoids spending a huge chunk of her budget on a dress she’ll wear once, since the selection typically comes from secondhand or once-worn gowns, she only has to pay for “borrowing” it, and there’s no need to worry about preserving and storing it afterwards. So if you are particularly budget savvy and not the super sentimental type who has dreams of your daughter wearing the same dress, we can see how it sounds like a pretty good deal.

Borrowing Magnolia is the latest company to emerge from the dress rental trend, and we have to say, we’re quite impressed with the little operation they have going. Their process is simple: search their extensive dress inventory online (you’ll find designs by Claire Pettibone, Jenny Packham, Monique Lhuillier, Maggie Sottero, and more); select up to three dresses to have shipped to you to try-on for just $99, including shipping; and if one of those gowns is the one, you can choose to rent or buy it.

Better yet, the $99 you spent will be credited towards your dress rental or purchase. Should none of the dresses be a perfect fit, just choose another three and try again. Then, after your Big Day, just pop it back in the mail and you’re good to go.

Former brides can also get in on the action by selling or renting their dress through Borrowing Magnolia. Just reach out to them via this handy form and tell them a bit about your gown.

We’re dying to hear your thoughts! Would you consider renting your wedding dress?

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