Best of Philly

2023 Promotion For Homers

Wawa’s Schwarberfest

Wawa does a lot of things. (Some would say too many things.) But here’s one we can’t argue with: They helped the Phillies reach the World Series. The chain’s annual Hoagiefest promotion coincided with a torrid June for left fielder Kyle Schwarber. In the post-season, Schwarber’s longball prowess waned, so on October 18th, Wawa reinstated its hoagie deal — this time under the banner “Schwarberfest.” The results: Schwarber, previously homerless in the post-season, launched six bombs in 11 games. Coincidence? Who cares?